Data Acquisition
Once a deal is secured, our data team inputs the student-athlete(s) information into our acquisition tool. Through web-scraping and proxy-utilization, statistics on the student-athlete's social media profile are immediately pulled and ready to be applied to the data model.
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Our team utilizes an internal database that will pull the needed social media information of an athlete after inputting the specified platform's username into an input field. This information includes, but is not limited to, number of followers, number of followings, total posts, total likes, likes on recent posts/trends of previous posts, comments per post, etc.
